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Maximize your email efforts by tracking these metrics and making adjustments as needed. With the growing number of customer and client interactions online, building and nurturing an email list is extremely important. But — it’s only the beginning. The real success lies in ensuring your emails...

Maximize your email efforts by tracking these metrics and making adjustments as needed. With the growing number of customer and client interactions online, building and nurturing an email list is extremely important. But — it’s only the beginning. The real success lies in ensuring your emails...

Books I finished reading (or rereading) in October 2023… Fix Injustice, Not Kids and Other Principles for Transformative Equity Leadership, Paul Gorski & Katy Swalwell (education) Scythe, Neal Shusterman (science fiction) Judgment Prey, John Sandford (thriller) Shadow and Bone, Leigh Bardugo (fantasy) Siege and Storm, Leigh Bardugo (fantasy) Ruin and Rising, Leigh...

Email was invented in 1971, and since then, it has completely changed how we communicate with people we know and those we may not know in person. With the introduction of social media in 1997 and the rapid rise and evolution of these channels, it...

Email was invented in 1971, and since then, it has completely changed how we communicate with people we know and those we may not know in person. With the introduction of social media in 1997 and the rapid rise and evolution of these channels, it...

Imagine sending emails to your list that offer value, increase engagement, and strengthen brand awareness at regular intervals without creating new content for each email — for an unlimited amount of time. Oh! And it’s all done automatically. Sounds pretty amazing, right? Right. Lucky for you, it’s...

Imagine sending emails to your list that offer value, increase engagement, and strengthen brand awareness at regular intervals without creating new content for each email — for an unlimited amount of time. Oh! And it’s all done automatically. Sounds pretty amazing, right? Right. Lucky for you, it’s...

How to tell if you’ve outgrown your current provider. When it comes to email marketing, the time-tested age-old saying rings true: Your emails are only as good as the service provider sending them. *OK, this isn’t really a time-tested age-old saying, but it should be. Listen, it’s no surprise...

How to tell if you’ve outgrown your current provider. When it comes to email marketing, the time-tested age-old saying rings true: Your emails are only as good as the service provider sending them. *OK, this isn’t really a time-tested age-old saying, but it should be. Listen, it’s no surprise...

Schools give every encouragement to producers, the kids whose idea is to get “right answers” by any and all means. In a system that runs on “right answers,” they can hardly help it. And these schools are often very discouraging places for thinkers. (Holt, How...